
Software updates could interrupt therapy and create difficult recovery scenarios when something went wrong. I led research across the update experience and translated those findings into feature priorities that shaped a safer, more resilient software update experience.
Compatibility issues extended beyond the product, creating friction across manufacturing, prescribing, pharmacy fulfillment, and patient care. I led discovery to uncover where the ecosystem broke down and define a more scalable approach to device compatibility.


Field leaders relied on fragmented information to understand clinic performance. I helped turn that complexity into a focused concept that made operational data easier to interpret and act on.
See the processManaging substituted grocery items slowed curbside pickup, forcing associates to explain changes and manually remove unwanted items from packed orders. I redesigned the experience to streamline substitution management and create a faster, smoother pickup for both associates and customers.
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Developed the visual identity, website, and marketing collateral for a cybersecurity startup, helping establish a cohesive brand during its early growth.
View the GalleryDesigned marketing and promotional experiences across print, packaging, motion, web, and email for National Geographic Channel and National Geographic Society.
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